October 2, 2009
What I Like About Twitter
A lot those who follow me on Twitter (@rick_bayless) have asked me why I post—more specifically, why I take time to answer followers’ questions. The broad answer is pretty simple: I love to share the beauty of the world I live in (after 3 decades as a food professional, I still find the world I work/live in really beautiful and fascinating) and I love to teach. Couple those two reasons with my dedication to sharing (read: awaken Americans to) the full range and complexity of Mexican cooking, and you’ll understand why Twitter is exactly the right format for a busy guy like me to connect with folks. (The thought of writing a blog everyday seems daunting to me, and a whole lot less interactive.)
On Twitter, I can do three things: I share photos of what’s going on in the restaurant (behind the scenes as well as finished dishes I’m really excited about); I share photos of cool food (and food-related things) I find outside my restaurant (markets, restaurants, events either in Chicago or away from home), and I answer some of the questions that are posted to my Twitter account.
Because I love being able to more fully open my world to folks through the Twitter portal and because I love being part of the community Twitter can create, I’ve decided to devote 15 or 20 minutes to it each day. That amount of time is typically what I can find while I’m waiting on a meeting to start or waiting for an elevator or drinking a cup of coffee.
Can I answer every question that’s posted? Not by a long shot—there are often several hundred a day. I typically look for recurring questions and answer one as representative. For a total of five or seven. Anything that can easily be answered from my web site I tend to skip (I’ve made some exceptions with the opening of Xoco, knowing that people might not know where to look for answers about take-out, hours, etc.). Just as I skip questions I can’t retweet easily or ones that can’t possibly be answered in 120 characters or ones that I’d have to do research for or ones that have absolutely nothing to do with why people follow me. (Honestly, I don’t think most people who follow @rick_bayless are interested in what brand of shoes I wear or if I have a good recipe for goulash—true questions I’ve been asked.)
So, yeah, unlike many folks who are in the public eye, I actually DO answer questions on Twitter nearly every day (I’m really the one doing the answering) and I like doing it. Unfortunately, I can’t get to everyone’s query. So I apologize in advance if yours is one that goes unanswered. Thanks for following….back to 140 or less. RB